5 Comments
User's avatar
keely's avatar

Having just come back from a camping trip I would pay a lot of money for especially the SPF and bug spray combined

Pino Ignacio (Nacho)'s avatar

The moment we say chemical or molecule, now we need to prove safety at repellent levels. Ia the safety data from the Bayer work available? That can speed up that process.

Alex Zhavoronkov, PhD's avatar

It is a very common molecule with years of RWD in addition to safety.

Liam Novak's avatar

I think the future of perfume is about creating more personal experiences. Scents that help people relax, focus, or feel confident could make fragrance even more meaningful.

Alistair Thorne's avatar

Perfume is already useful because scent can influence our memories and emotions. However, brands could make it more practical by offering longer-lasting formulas, customizable scents, or fragrances for specific moods. A perfume that matches a person’s personality and daily routine would feel more valuable. It would make fragrance feel like a personal experience rather than just a luxury item.